Friday, September 30, 2011

Not Behavior, It's Time Playbook Selling Strategies RIM, Smart!!

After only 200 thousand units sold since its launch Playbook BlackBerry, Research In Motion has plans to 'clean up' all the stocks available.

BlackBerry Playbook failed to reach its sales target of 600 thousand units, as expected RIM in the second quarter. At least 400 thousand units not sold, or about U.S. $ 400 million held in inventory, which is now estimated at U.S. $ 1.4 billion.

Quoted from page itnews, Monday, September 19, 2011, Chief Financial Eksektutif (CFO) Brian Bidulka RIM said the worse thing is RIM has made a strategic investment with a high component prices for the Playbook are in limited supply.

Meanwhile, the founder and Chief Executive Officer (CEO) of RIM, Mike Lazaridis, said the Playbook will also perform a number of improvements, which is expected to be released in October, in its newest product Playbook 2.0. These enhancements include adding features natively emails (emails that have built-in). The lack of email features led to speculation that RIM is in a hurry and release an unfinished product, which is then connected with the BlackBerry Bridge.

Another feature that will be added including calendar, contacts, ability to support Android applications, new network features and video storage. Lazarist promised to launch the 10,000 movies and TV shows to progress BlackBerry Bridge.

However, before the latest product Playbook that out, RIM to rack my brain to sell stocks that are still available Playbook. To that end, RIM also has a number of plans. Among other things, "a special incentive program" for enterprise customers and loyal users the BlackBerry.

Playbook RIM's sales strategy is to start at 'home' of their own, in Canada. Based on the report Geneius Boy, RIM is working with Canadian wireless companies, Rogers, to sell the 16 GB Playbook, it only costs U.S. $ 249, from the normal price of U.S. $ 499 in Canada (U.S. $ 549 in Australia).

This price applies only to employees of Rogers. However, this is an indication of falling prices in the United States Playbook. (Umi)
• VIVAnews

Related Post :

Android Operating System - Blackberry and Microsoft Threatened
Features Gingerbread Android, Android Successor Generation Froyo
BlackBerry World's Most Expensive Worth USD 2.3 M!
5 Most Expensive Mobile!
Android Games Pack 2011: most complete collection android games
Android Game Real Football 2010 Full Version
Download Game plant VS Zombie v 1.0 For Android
Android phones more salable than the iphone
Apple launches new iPhone
Who is Dr. Martin Cooper?
The first mobile phone
Defeat iPhone Windows Mobile
Avoid Jamming with Google Latitude, enjoy
Antivirus for the iPad, iPhone and Android
Visit the Not Compete, Yahoo will be for sale?
Photography Exhibition degree iPhonesia Apple
iPhone, Opera Mini The access Third Largest
10 Countries In The World's Largest Facebook Users
India, State Android Application Builder World's Third Largest
3Mbps, Minimal Bandwidth Users First Media

No comments:

Post a Comment